The Asset Location Principle

Asset location is the strategy of placing different investment types in the most tax-advantageous account. The principle: put tax-inefficient, high-growth assets in tax-sheltered accounts (Roth IRA), and put tax-efficient, lower-growth assets in taxable accounts. This maximizes the value of each account’s tax treatment.

Optimal asset location: which investments belong in Roth IRA

Asset TypeIdeal AccountWhy
U.S. Stock Index FundsRoth IRA or taxable (tax-efficient)Long-term growth; most tax-efficient in either
International Stock FundsTaxable account preferredForeign tax credit is valuable in taxable accounts
REITs (Real Estate Investment Trusts)Roth IRA — strongly preferredDividends are ordinary income; waste in taxable account
High-yield bonds / bond fundsTax-deferred (Traditional IRA/401k)Interest is ordinary income; shelter it from taxes
Growth stocks / sector fundsRoth IRAHigh capital gains potential — all tax-free in Roth
Treasury bonds / muni bondsTaxable accountTax advantages built in; less benefit from Roth shelter
Cash / money marketTaxable HYSA — NOT in Roth IRAWastes tax-free shelter on near-zero growth
🔑The Golden Rule for Roth IRA Investing

Put your HIGHEST expected-return investments in your Roth IRA. Every dollar of growth in the Roth is permanently tax-free. Every dollar of growth in a taxable account or traditional IRA will eventually be taxed. Maximize the tax-free compounding by maximizing expected returns in the Roth.

Best Roth IRA Fund Choices for 2025

  • Total U.S. Market Index Fund: Fidelity FZROX (zero expense ratio), Vanguard VTSAX (0.04%), Schwab SWTSX (0.03%)
  • Total International Index Fund: Fidelity FZILX (zero), Vanguard VTIAX (0.11%), Schwab SWISX (0.06%)
  • S&P 500 Index Fund: Fidelity FXAIX (0.015%), Vanguard VOO (0.03%), Schwab SWPPX (0.02%)
  • REIT Index Fund: Vanguard VNQ (0.12%), Fidelity FSRNX (0.07%) — very tax-inefficient, ideal for Roth
  • Small-cap index fund: Vanguard VB (0.05%) or VSMAX (0.05%) — higher expected return, fits Roth well
  • Target-date fund: for simplicity, the right vintage fund auto-adjusts as you age — Fidelity or Vanguard options

Portfolio Allocation by Age in Roth IRA

Roth IRA portfolio allocation by age range

Age RangeSuggested Roth IRA AllocationRationale
20s-30s100% stocks (total market index)Maximum growth; decades for recovery
40s-50s80-90% stocks, 10-20% bondsStill growth-oriented; modest risk reduction
60s (pre-retirement)60-70% stocks, 30-40% bondsReduce volatility as you approach withdrawals
Retirement50-60% stocks, 40-50% bondsIncome stability while maintaining inflation hedge

Project Your Roth IRA Growth by Return Rate

Compare your projected Roth IRA balance at 5%, 7%, and 9% return rates to see the investment impact.

Open Roth IRA Calculator →